| 词汇 |
hype |
| 释义 |
hype noun /haɪp/ /haɪp/ [uncountable] (informal, disapproving)- advertisements and discussion in the media telling the public about a product and about how good or important it is（电视、广播等中言过其实的）促销广告，促销讨论
- marketing/media hype夸张的促销／媒体广告
- Don't believe all the hype—the book isn't that good.别相信那些天花乱坠的宣传，那本书没那么好。
- The movie failed to live up to all the hype.这部电影被吹上了天，其实盛名难副。
- This new game is getting plenty of hype.新游戏正被大肆炒作。
- the hype surrounding her latest book围绕她的新书所作的大肆宣传
Collocations Dictionaryadjectiveverb + hypehype + verbpreposition 词源1920s (originally US in the sense ‘short-change, cheat’, or ‘person who cheats etc.’): of unknown origin.
hype verb /haɪp/ /haɪp/ (informal, disapproving)- to advertise something a lot and make its good qualities seem better than they actually are, in order to get a lot of public attention for it夸张地宣传（某事物）
- hype something This week his much hyped new movie opens in London.本周他那部被大肆炒作的新电影在伦敦上映。
- hype something up The meeting was hyped up in the media as an important event.这次会议被媒体吹成一件大事。
词源1920s (originally US in the sense ‘short-change, cheat’, or ‘person who cheats etc.’): of unknown origin.
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