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词汇 product placement
释义

product placement

noun
/ˌprɒdʌkt ˈpleɪsmənt/
/ˌprɑːdʌkt ˈpleɪsmənt/
[uncountable, countable]
  1. the use of particular products in films or television programmes in a way that makes people notice them, as a form of advertising植入式广告,置入性行销(为了广告目的而在电影或电视节目中使用某些产品)
    Wordfinder
    • advertise
    • cold-calling
    • leaflet
    • mailing
    • mailshot
    • marketing
    • poster
    • product placement
    • prospectus
    • publicize
    Topics Businessc2
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