target

noun

OPAL WOPAL S

/ˈtɑːɡɪt/

/ˈtɑːrɡɪt/

a result that you try to achieve目标；指标
- to meet/hit a target达到/击中目标
- The firm is on track to achieve its growth target for the year.该公司有望实现今年的增长目标。
- The university will reach its target of 5 000 students next September.这所大学将于下个九月达到在校学生 5 000 人的目标。
- The department has missed its sales target for the third month running.该部门已经连续第三个月没有达到销售目标。
- Set yourself targets that you can reasonably hope to achieve.给自己制订有望达到的指标。
- on target The new sports complex is on target to open in June.新建的体育中心将在六月份如期开放。
- off target These figures are way off target.这些数字远未达标。
- a target date of April 20222022 年 4 月的预定日期
- a target audience/market (= the particular audience, area etc. that a product, programme, etc. is aimed at)目标观众/市场。产品、计划等。旨在)
- The film's target demographic is women aged 18–49 years.这部电影的目标观众是 18 至 49 岁的妇女。
- We're using social media to communicate with our target customers.我们使用社交媒体与我们的目标客户交流。
Synonyms target
target
- objective
- goal
- object
- end
These are all words for something that you are trying to achieve.
- target a result that you try to achieve:
  Set yourself targets that you can reasonably hope to achieve.给自己制订有望达到的指标。
  attainment targets in schools学校的成绩目标
- objective (rather formal) something that you are trying to achieve:指正努力达到的目标、目的：
  What is the main objective of this project?这个项目的主要目标是什么？
- goal something that you hope to achieve:
  He continued to pursue his goal of becoming an actor.他继续追求他成为演员的目标。
target, objective or goal?用 target、objective 还是 goal？A target is usually officially recorded in some way, for example by an employer or by a government committee. It is often specific, and in the form of figures, such as number of sales or exam passes, or a date. People often set their own objectives: these are things that they wish to achieve, often as part of a project or a talk they are giving. Goals are often long-term, and relate to people’s life and career plans or the long-term plans of a company or organization.
- object the purpose of something; something that you plan to achieve:
  The object is to educate people about road safety.目的就是教育大众注意交通安全。
- end something that you plan to achieve:
  He joined the society for political ends.他为了政治目的加入了这个协会。
  That’s only OK if you believe that the end justifies the means (= bad methods of doing something are acceptable if the final result is good).除非你认为只要目的正确可以不择手段，不然那是不可以接受的。
  End is usually used in the plural or in particular fixed expressions.
Patterns
- to work towards a(n) target/objective/goal
- a(n) ambitious/major/long-term/short-term/future target/objective/goal
- economic/financial/business targets/objectives/goals
- to set/agree on/identify/reach/meet/exceed a(n) target/objective/goal
- to achieve a(n) target/objective/goal/end
Collocations Business
Business商业Running a business经营企业
- buy/acquire/own/sell a company/firm/franchise 收购／获得／拥有／出售公司／商行／特许经销权
- set up/establish/start/start up/launch a business/company创办企业／公司
- run/operate a business/company/franchise经营企业／公司／专卖店
- head/run a firm/department/team管理公司／部门／团队
- make/secure/win/block a deal达成／阻止一笔交易
- expand/grow/build the business扩展业务
- boost/increase investment/spending/sales/turnover/earnings/exports/trade增加投资／支出／销售量／营业额／收入／出口／贸易
- increase/expand production/output/sales增加产量／输出量／销售量
- boost/maximize production/productivity/efficiency/income/revenue/profit/profitability使产量／生产力／效率／收入／收益／利润／收益增加／最大化
- achieve/maintain/sustain growth/profitability实现／维持／保持增长／收益
- cut/reduce/bring down/lower/slash costs/prices削减成本／价格
- announce/impose/make cuts/cutbacks宣布／强制实行／实施削减
Sales and marketing销售和市场营销
- break into/enter/capture/dominate the market打入／进入／占领／控制市场
- gain/grab/take/win/boost/lose market share取得／夺取／得到／赢得／增加／丢失市场份额
- find/build/create a market for something为某物找到／建立／开创市场
- start/launch an advertising/a marketing campaign发起广告／营销宣传活动
- develop/launch/promote a product/website开发／推出／推销产品／网站
- create/generate demand for your product为产品创造需求
- attract/get/retain/help customers/clients吸引／赢得／留住／帮助顾客／客户
- drive/generate/boost/increase demand/sales刺激／创造／提高／增加需求／销售量
- beat/keep ahead of/out-think/outperform the competition打败／领先于／智胜／胜过竞争对手
- meet/reach/exceed/miss sales targets完成／达到／超过／未达到销售目标
Finance财务
- draw up/set/present/agree/approve a budget起草／制订／提出／批准预算
- keep to/balance/cut/reduce/slash the budget执行／平衡／削减／大幅削减预算
- be/come in below/under/over/within budget未超出／超出预算；在预算之内
- generate income/revenue/profit/funds/business产生收益／利润／资金／营业额
- fund/finance a campaign/a venture/an expansion/spending/a deficit为活动／商业项目／扩张／开支／赤字提供资金
- provide/raise/allocate capital/funds提供／筹集／分配资金
- attract/encourage investment/investors吸引／鼓励投资／投资者
- recover/recoup costs/losses/an investment收回成本／亏损／投资
- get/obtain/offer somebody/grant somebody credit/a loan获得／为某人提供／准予某人贷款
- apply for/raise/secure/arrange/provide finance申请／筹集／获得／安排／提供资金
Failure失败；不成功
- lose business/trade/customers/sales/revenue失去生意／买卖／顾客／销量／收益
- accumulate/accrue/incur/run up debts累积／积累／招致／积欠债务
- suffer/sustain enormous/heavy/serious losses蒙受惨重损失
- face cuts/a deficit/redundancy/bankruptcy面临削减／赤字／裁员／破产
- file for/ (North American English) enter/avoid/escape bankruptcy申请／避免／幸免破产
- (British English) go into administration/liquidation进入行政接管／清算
- liquidate/wind up a company清算／关闭公司
- survive/weather a recession/downturn艰难渡过萧条期／衰退期
- propose/seek/block/oppose a merger提出／寻求／阻止／反对合并
- launch/make/accept/defeat a takeover bid发起／进行／接受／阻止收购投标
- Hospital performance targets will not be met.医院的绩效目标将无法实现。
- Many pay agreements reached were over the original target of 4%.已达成的许多工资协议超过了原定的 4% 的目标。
- Pupils should be given a target to aim for.应该给小学生制订一个目标。
- Sales so far this year are 20% above target.到目前为止今年的销售额已经超出目标 20%。
- She has always set herself very high targets.她总是给自己设定非常高的目标。
- The CEO has set new targets for growth.首席执行官已确定了新的增长目标。
- The company pays bonuses to workers who exceed production targets.公司给超额完成生产指标的工人发奖金。
- We are well within our target for trains arriving on time.火车准点率符合我们设定的目标。
- We are working towards a target of twenty cars a week.我们正在向每星期20 辆汽车的目标努力。
- What's the target market for this product?这个产品的目标市场是什么？
Topics Successa2, Working lifea2
Collocations Dictionary
adjective
- achievable
- attainable
- low
- …
verb + target
- set
- aim for
- achieve
- …
target + noun
- audience
- demographic
- group
- …
preposition
- above (a/the) target
- off target
- on target
- …
an object, a person or a place that people aim at when attacking（攻击的）目标，对象
- They attacked military and civilian targets.他们攻击军事和民用目标。
- target for somebody/something Doors and windows are an easy target for burglars.门窗被窃贼作为入室的目标容易得手。
- The children became the target for their father’s aggressive outbursts.孩子们成了他们父亲攻击性爆发的目标。
- It's a prime target (= an obvious target) for terrorist attacks.这是恐怖分子攻击的首要目标。
- target of something (figurative) He's become the target of a lot of criticism recently.他最近成了众矢之的。
- The bomb reached its intended target ten seconds later.10 秒钟后炸弹命中预定目标。
- The damaged ship presented a tempting target.这艘损坏的船成了一个诱人的目标。
- The flare overshot its target and set fire to a hotel.照明弹越过目标，把一家旅馆烧着了。
- The missile veered way off target and landed in the sea.导弹严重偏离目标，落到了海里。
- The radar beam can track a number of targets almost simultaneously.雷达波几乎可以同时追着多个目标。
- The stationary trucks were sitting targets for the enemy planes.静止的卡车是敌机的活靶子。
- The company could become a takeover target.该公司可能成为收购对象。
- The real target of his satire is religion.他讽刺的真正对象是宗教。
- The President is a favorite target of comedians.总统是喜剧演员最喜欢的目标。
- Politically speaking, his jibes were right on target.从政治角度说，他的嘲讽正中要害。
Topics War and conflictb1
Collocations Dictionary
adjective
- favourite/favorite
- frequent
- important
- …
verb + target
- choose
- identify
- pick
- …
target + noun
- site
preposition
- off target
- on target
- target for
- …
enlarge image
an object that people practise shooting at, especially a round board with circles on it靶；靶子
- to aim at a target瞄准靶子
- to hit/miss the target中靶；脱靶
- target practice射击练习
- The archers were setting up their targets.射箭运动员正在竖靶子。
- The boys used an old tree stump as a target.那些男孩儿用一个老树墩当靶子。
- The shot went wide of the target.那一枪打飞了。
- Patton was just off target with a header.巴顿的头球没进球门。
- (figurative) It should be possible to deliver the drug direct to the target site.将药品直接送到目标位置应该是可能的。
Collocations Dictionary
verb + target
- put up
- set up
- aim at
- …
target + noun
- area
- range
- practice
- …
preposition
- off target
- on target
- wide of the target
- …

词源late Middle English (originally referring to a small round shield): diminutive of targe Old English, of Germanic origin. The noun came to denote various round objects. The verb dates from the early 17th cent.

target

verb

OPAL WOPAL S

/ˈtɑːɡɪt/

/ˈtɑːrɡɪt/

[usually passive]

动词形式

present simple I / you / we / they target	/ˈtɑːɡɪt/ /ˈtɑːrɡɪt/
he / she / it targets	/ˈtɑːɡɪts/ /ˈtɑːrɡɪts/
past simple targeted	/ˈtɑːɡɪtɪd/ /ˈtɑːrɡɪtɪd/
past participle targeted	/ˈtɑːɡɪtɪd/ /ˈtɑːrɡɪtɪd/
-ing form targeting	/ˈtɑːɡɪtɪŋ/ /ˈtɑːrɡɪtɪŋ/

to aim an attack or a criticism at somebody/something把…作为攻击目标；把…作为批评的对象
- target somebody/something He accused the group of deliberately targeting civilians.他指责该组织故意以平民为目标。
- The company has been targeted by animal rights groups for its use of dogs in drugs trials.这家公司因用狗做药物试验而成为动物保护团体批评的对象。
- target something at somebody/something The criticism was targeted chiefly at the managing director.批评主要针对总经理。
- The missiles were mainly targeted at the United States.导弹主要瞄准的是美国。
- The authority was accused of unfairly targeting minority groups.当局被指不公平地以少数族群为目标。
- Police are actively targeting known offenders.警方现正积极把已知的罪犯作为调查目标。
- Children are deliberately targeted.有意选定儿童作为目标。
Topics War and conflictb2
Collocations Dictionary
adverb
- deliberately
- intentionally
- particularly
- …
preposition
- at
- for
- on
- …
to try to have an effect on a particular group of people or particular thing面向，把…对准（某群体）
- target somebody/something Film-makers are increasingly targeting international markets.电影制作人越来越多地瞄准国际市场。
- target something at/on somebody The campaign is specifically targeted at children.这场运动是专门针对儿童的。
- target something for something This hospital has been targeted for additional funding.这家医院已成为追加资金的目标。
- a new magazine that targets single men以单身男士为读者对象的新杂志
- an exercise that directly targets the back muscles一项直接针对背部肌肉的锻炼
- a carefully targeted marketing campaign目标明确的营销活动
- The products are targeted at young people.这些产品以年轻人为对象。
- The booklet is targeted at people approaching retirement.这本小册子的读者对象是临近退休的人。
- Tax cuts should be targeted on the poor.减税应该针对贫困人群。
- We sought to target help on those who most needed it.我们寻求帮助那些最需要帮助的人。
- We target our services towards specific groups of people.我们的服务针对特定人群。
Collocations Dictionary
adverb
- deliberately
- intentionally
- particularly
- …
preposition
- at
- for
- on
- …