catchword
noun /ˈkætʃwɜːd/
/ˈkætʃwɜːrd/, /ˈketʃwɜːrd/
- a word or phrase that is used to express a particular idea, typically in order to get people's attention
口号；关键词 - In education, ‘quality’ is the catchword.
教育的关键词是 “质量”。
- In education, ‘quality’ is the catchword.