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词汇 above the line
释义
above the line
  1. (finance金融) connected with the income that a company receives and the costs it has to pay in its daily business, which affect the profit it makes(常作反话)太不幸了,真够倒霉
    • All these costs are above the line and directly hit profits.所有这些成本都是超线的,直接打击利润。
    compare below the line (1)
  2. (business商业) connected with advertising in the mass media在最重要的岗位上;在第一线
    • They planned an advertising campaign with both above-the-line and social media components.他们计划了一场广告活动,包括线上和社交媒体两个部分。
    compare below the line (2)
See also line
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